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A Wack On The Side Of The Head

Acute Ambiguity

Roger von Oech, the author of A Whack on the Side of the Head, makes an unusual offer that thinking at random will increase the efficiency at which ideas become more abundant. This particular concept is certainly an original way to come up with new, fresh problem solving techniques. Ambiguity in the world can help new ideas flow for anyone when looked at in a creative way.

        Chapter seven begins by explaining an example that would make the case against using ambiguity. In fact, the title of chapter seven is "Avoid Ambiguity”. While it is true that vague statements leave ...

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